Target will be selling breast binders and packing underwear as part of its latest clothing collection just ahead of “Pride month” in June.
The retailer is known for celebrating June in a splashy, rainbow-colored way. It has been criticized for offering a pride collection for kids, specifically babies, for years. Now the company is catering to the trans community by promoting specialty garments specifically made for them.
According to Bustle, Target partnered with TomboyX and Humankind for the collection, which are both “queer owned, female-founded brands.” Merchandise will include the expected rainbow-colored messaging that’s become commonplace for these collections. It will also have some new items that a mainstream retailer like Target hasn’t sold before.
The TomboyX collection includes undergarments such as chest binders, packing underwear, bras, and