Casual gamers a ‘critical’ audience for blockchain games: GameFi execs

Casual gamers a ‘critical’ audience for blockchain games: GameFi execs


The casual gaming market will remain a crucial audience for blockchain games and nonfungible tokens (NFTs) in gaming, according to three blockchain gaming company co-founders. 

Casual gamers, people who play games somewhat regularly but rarely invest significant time, make up the largest segment of players in the gaming industry.

Kieran Warwick, co-founder of blockchain role-playing game Illuvium called casual gamers “critical” because of the sheer number of them in the population.

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There are more than 3 billion gamers worldwide as of 2023, and it’s estimated that at least 1.95 billion are casual gamers, according to Exploding Topics.

Keiran Warwick, co-founder, Illuvium Source: LinkedIn

Warwick said gamers interested in earning in-game yield, primarily from developing countries and attracted to mobile gaming, are becoming increasingly important as well.

However, Warwick admits

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