By Isaac • September 7, 2026 11:45 pm •
XRP is moving into one of college football’s most recognizable venues.
Florida Athletics announced a multi-year partnership with Ripple that will put the XRP logo on the field at Ben Hill Griffin Stadium beginning with the 2026 football season. The arrangement also extends to Florida’s digital properties and event signage.
That is a meaningful step beyond a conventional crypto ad buy. The centerpiece is on-field visibility at The Swamp, a venue that draws a national television audience and a packed stadium throughout the fall.
The Florida Gators are proud to partner with XRP 🐊
ℹ️ https://t.co/Ls7rM409gC pic.twitter.com/9NFBqqDdjW
— Florida Gators (@FloridaGators) September 4, 2026
Florida said the partnership also includes support for financial and technology
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