President Donald Trump posted a mockup on Tuesday reimagining Immigration and Customs Enforcement as “NICE,” short for National Immigration and Customs Enforcement, after a supporter floated the idea on social media.
A Trump supporter posted on March 25 that “I want Trump to change ICE to NICE (National Immigration and Customs Enforcement) so the media has to say NICE agents all day everyday.”
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“GREAT IDEA!!! DO IT. President DJT” Trump replied in a Truth Social post on April 26.
On Tuesday, the president posted a mockup of the NICE rebranding on his Truth Social account.
Other government accounts recirculated the image, with the X accounts of the White House and the Department of Homeland Security sharing versions.
The White House’s X account supported the idea last week, saying, “’National Immigration and Customs Enforcement.’ DO IT!” The post was accompanied by an image of a NICE agent with a child.
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