The Mythical Modern Audience: 2023 Reports on Streaming, Gaming and Comics Prove the 'Modern Audience' Doesn't Exist

The Mythical Modern Audience: 2023 Reports on Streaming, Gaming and Comics Prove the ‘Modern Audience’ Doesn’t Exist


In the wake of America’s Great Reckoning of 2020™, we were promised more diverse, more progressive content was coming from big entertainment.

Movie studios, television networks, gaming developers, even comic-book imprints promised us the wonders of a post-George Floyd society. Diversity riders! Sensitivity reads! Pansexual nonbinary superheroes! Political messaging everywhere! DEI, DEI, DEI!

Assumedly, given the number of people on your Facebook feed who turned their profile-pictures pitch black during the summer of “fiery but mostly peaceful” protests, this should have been enormously popular, right? I mean, we’d all changed. Or so we said we did.

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The numbers don’t lie. It turns out we did.

How do we know? Well, the latest set of data proving that this was all a performative charade was a report

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