While disinformation is an ongoing issue that social media has only contributed to, AI could make it much easier for bad actors to spread disinformation.
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In 2018, the world was shocked to learn that British political consulting firm Cambridge Analytica had harvested the personal data of at least 50 million Facebook users without their consent and used it to influence elections in the United States and abroad.
An undercover investigation by Channel 4 News resulted in footage of the firm’s then CEO, Alexander Nix, suggesting it had no issues with deliberately misleading the public to support its political clients, saying:
“It sounds a dreadful thing to say, but these are things that don’t necessarily need to be true. As
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