If you think car prices are already out of control, brace yourself. The next spike is coming, and it has nothing to do with supply-chain excuses, dealer markups, or government mandates.
In fact, it has nothing to do with the car industry at all.
Automakers have limited options here. They can delay production, strip out features, or pass the cost directly to buyers.
It is being driven by Big Tech’s race to dominate artificial intelligence, and no matter who wins, the American car buyer will pay the price.
Bidding war
Behind the scenes, a quiet bidding war is underway for one of the most critical components in modern vehicles: memory chips. These are not exotic, cutting-edge parts reserved for luxury cars. They are the backbone of everything from
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