Binance Says One Crypto Sector Transforming Revenue Models and Securing Prominent Spot in Culture

Binance Says One Crypto Sector Transforming Revenue Models and Securing Prominent Spot in Culture


Crypto exchange Binance says one crypto sector is changing the way big brands do business and connect with their communities.

Binance says in a new blog post that non-fungible tokens (NFTs) are transforming the way companies look at memberships and loyalty programs.

“Popular brands, including sports organizations, can use NFT-based membership systems to reward their customers or supporters. Access can be granted to a user when they connect their crypto wallet to the organization’s platform and verify their ownership of a membership NFT. These tokens can then unlock a suite of online and offline perks, such as access to exclusive events and services and much more.

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Indeed, the mechanics of NFTs are an excellent addition to traditional membership systems: they can serve as a token

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