Now that Caitlin Clark has moved on to the WNBA, the NCAA’s Final Four TV ratings have collapsed compared to what they saw last year during Clark’s final year in college.
The NCAA women’s basketball tournament Final Four saw a steep decline in ratings this week compared to 2024.
According to the numbers, the broadcasts of UConn vs. UCLA and South Carolina vs. Texas brought in only 3.9 million viewers on ESPN. That is a 64 percent decrease from the record set last year of 10.8 million during Clark’s final NCAA tournament, Fox News reported.
Of note, though, this year’s tournament is still the second-most watched in NCAA women’s basketball history, showing just how popular women’s basketball has grown in the last few seasons.
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