Pandemic lockdowns crushed the concert industry, but things are finally starting to move again. Many of us are optimistic that dense crowds might gather regularly by mid-autumn. The process is already starting in red states. Once everybody who’s anybody “takes the jab,” mass events should spread slowly across the country.
All over the world, people are dying for another taste of what Émile Durkheim called “collective effervescence”: the intense thrill we get from a mass gathering with a common purpose. You’ll find it at rock shows, political rallies, and religious revivals.
Durkheim saw this act as the basis for shared religious experience and group solidarity. We need each other’s smiling faces, synchronic movements, and even body odors. It’s part of the natural human need for community.
Following the Leaders at SXSW
But what will entertainment look like under the mindless restrictions that hypocritical elites are trying to sell as the “New Normal”? Search no farther than South by Southwest. Every