“Major progress,” they said — 40% of egg-laying hens in the U.S. are now cage-free. The term rolled off marketers’ tongues and into the consumer psyche. It was hailed as a victory for humanity, an animal-rights milestone, and a signal that the world had woken up.
Only it hadn’t; it still hasn’t.
Avian flu loves a cage-free barn. It’s paradise. Tens of thousands of birds, anxiety-ridden, packed together, moving constantly, shedding feathers and fluids — all under one roof.
This is the story of a bait and switch. A story about how a movement meant to free animals instead created a new, more lucrative illusion. A story about language, imagery, and money. Because this wasn’t just a change in how hens live.
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