Jammed supply chains are already beginning to threaten the possibility that holiday shoppers will fulfill their wishlist, financial experts say.
Co-head of AlixPartners’ retail consulting practice, Joel Bines, told the Financial Times that retailers will have difficulty securing the “most in-demand” items this year for consumers to purchase for their families at Christmas.
“There will definitely be weeping children this holiday season,” Bines said. “Black Friday doesn’t exist; the holiday season doesn’t exist, not as it used to,” he explained about the change in supply chains that has forced stores to expand the holiday season. “It’s essentially October 1 to January 15.”
Savita Subramanian of Merrill Lynch Japan Equity and Quantitative Strategy Responsibility told Reuters the holiday shortage is related to the coronavirus. “COVID-related supply chain problems