Nolte: Disruptors No More -- Streamers to Adapt Network Policies

Nolte: Disruptors No More — Streamers to Adapt Network Policies


Streaming outlets are discovering that after 70 years in business, the old, tired, decrepit broadcast networks may have figured some things out.

And it all grows out of streamers freaking over “churn.”

“Churn” is what smart streaming consumers do. After gobbling up everything they wish to see on one streaming service, they cancel that service and subscribe to another. Over the course of a year, and for the cost of just one subscription, those smart consumers see everything they want to see on all the streaming outlets.

What makes this possible is that streaming services currently drop an entire season of TV at one time and then leave that season on the streaming site, so subscribers can watch the full season whenever they

Continue reading


 

Join the conversation!

Please share your thoughts about this article below. We value your opinions, and would love to see you add to the discussion!