American Express (Amex) has teamed up with popular neo-soul singer and songwriter, SZA, to enter the NFT market.
The duo partnered to drop a set of 14 one-of-one edition NFTs, dubbed “Amex Unstaged x SZA: The Collection,” that depict moments from one of SZA’s recent concerts.
Participation in the NFT sale was made available only to Amex users, with the first 10 dropped on July 9, with concert-goer’s given exclusive access. The remaining 4 were dropped earlier today and were made available to all Amex users.
Each NFT was priced at $100 and all were sold out within hours of the drop.
SZA x Amex NFT drop: Fanaply
The sale was hosted on the Ethereum-powered Fanaply NFT marketplace. Other big names to have used the Fanapply marketplace are Death Row Records, comedian Joey Diaz, and musician Milky Chance.
Asics NFTs on the run
Japanese sports footwear manufacturer, Asics, is dropping a set of NFTs comprising GIFs depicting popular shoes from the