NASCAR Takes New Action After ‘Let’s Go Brandon’ Cryptocurrency Sponsors Driver Its Named After: Report

NASCAR Takes New Action After ‘Let’s Go Brandon’ Cryptocurrency Sponsors Driver Its Named After: Report


NASCAR is now reviewing a deal made last week between driver Brandon Brown and cryptocurrency meme coin named after him, LGBcoin, which stands for the viral meme “Let’s Go Brandon.”

“According to Max Marcucci, a spokesperson for Brown’s team, NASCAR gave the team written approval on the sponsorship and paint scheme late last year and said the team went through the usual sponsorship approval process,” CNN reported. “Marcucci said NASCAR called following the announcement and acknowledged to the team that it had received approval and ‘apologized for any confusion and miscommunication,’ but said that the deal “needs to be reviewed at a higher level.”

A NASCAR spokesperson told Motersport.com that Brown’s team “jumped the gun” by announcing the partnership before NASCAR had a chance to review it.

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