Meta and Amazon Do Little as Scammers Devastate Small Businesses with Copycat Listings of Inferior Products

Meta and Amazon Do Little as Scammers Devastate Small Businesses with Copycat Listings of Inferior Products


Small businesses across various industries are facing an onslaught of attacks from online scammers who use their videos, logos, and social media posts to assume their identities and sell cheap knockoffs or simply take customers’ money. Meanwhile, Meta, Amazon, and other tech giants are doing little to help them.

The Wall Street Journal reports that the rise of social media, online sales platforms, and AI technology has made it easier for even the smallest businesses to reach customers across the globe, but it has also opened up new opportunities for scammers. Copycats are using advanced tactics, such as outbidding legitimate brands for top positions in search results and leveraging artificial intelligence to avoid language or spelling errors that often signal fraud.

(iStock/Getty Images; BNN)

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