Dominion Voting Systems is suing MyPillow CEO Mike Lindell for $1.3 billion, claiming he used his attacks on the voting machine company as a sales strategy to increase his company’s profits.
“After hitting the jackpot with Donald Trump’s endorsement for MyPillow and after a million-dollar bet on Fox News ads had paid out handsome returns, Michael Lindell exploited another chance to boost sales: marketing MyPillow to people who would tune in and attend rallies to hear Lindell tell the ‘Big Lie’ that Dominion had stolen the 2020 election,” the 115-page lawsuit claimed.
The lawsuit said Lindell was aware his claims Dominion machines were hacked as part of an anti-Trump strategy in the 2020 presidential election were wrong.
“But Lindell — a talented salesman and former professional card counter — sells the lie to this day because the lie sells pillows. MyPillow’s defamatory marketing campaign — with promo codes like ‘FightforTrump,’ ’45,’
