Disney, Kohl’s, other woke companies are disguising their DEI schemes: Report

By all appearances, normalcy advocates and the Trump administration have successfully demolished much of the private–public DEI regime. Appearances are, however, often deceiving.

Consumers’ Research highlighted in a new report the trend of big companies publicly suggesting that they are ditching their DEI policies, programs, and language, but in reality rebranding the same divisive efforts under the corporate buzzwords “inclusion and belonging.”

“It’s the same racism under a different name,” Will Hild, executive director of Consumers’ Research, said in a statement to Blaze News. “Rebranding from DEI doesn’t change the anti-white and anti-Asian nature of these activities. Corporations should focus on serving customers by finding and retaining the best talent, not engaging in a retrograde racial patronage scheme.”

Consumers’ Research, a nearly

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