’s Ethereum-Based Altcoin Explodes After Deal With Iconic Arena’s Ethereum-Based Altcoin Explodes After Deal With Iconic Arena

News that the iconic Staples Center in Los Angeles will be rebranded to Arena is sending’s native altcoin to new all-time highs.

An anonymous source familiar with the plans told the Associated Press (AP) that the Singapore-based company is paying $700 million over 20 years to change the name of the home of the NBA’s Los Angeles Lakers and Los Angeles Clippers.

The announcement sparked a massive rally for Coin (CRO), the Ethereum-based token that powers

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CRO saw its price increase 51% from $0.38 to $0.57 in just one day. The coin has since stabilized and is exchanging hands at $0.48.

This isn’t the first time has ventured into the world of professional sports. The crypto exchange has previously inked

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