Could this unexpected trend spark a nationwide spiritual revival?

Could this unexpected trend spark a nationwide spiritual revival?


New Year’s often inspires plans for enhancing our lives, and a recent trend could spark a nationwide revival.

America saw a Bible boom last year — the hope and good news of Scripture reaching millions of new eyes. Bible sales increased 22% in 2024 over 2023, led by shoppers purchasing copies as first-time readers. Bible sales rose to 14.2 million in 2023 from 9.7 million in 2019, according to data reported by Jeffrey A. Trachtenberg at the Wall Street Journal, and hit 13.7 million in the first 10 months of 2024.

An interesting point is that sales of all books — including secular ones — were up less than 1%. That means there’s an undeniable spike in demand for the Good Book.

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