Corporate brands target NFTs and adoption continues to skyrocket

Corporate brands target NFTs and adoption continues to skyrocket


The nonfungible token (NFT) space is arguably one of the most popular aspects of crypto and blockchain technology. Indeed, NFTs are often the topic of conversation, garnering significant interest both from inside and outside the industry.

Such is the growing appeal of NFTs outside the crypto space that major brands like Visa and Budweiser are now acquiring popular items from popular collections. These moves are different from the usual corporate interactions with nonfungible tokens that often involve creating their own digital goods.

As is often the case with crypto and blockchain matters, significant adoption from major legacy players triggers a FOMO-driven frenzy. Several NFT collections have seen massive price floor raises as other collectors hop into the trend.

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Beyond the current hype, some crypto proponents say NFTs offer more than memetic appeal and can be the “killer app” for Web 3.0. If such assertions prove true, then nonfungible tokens could be a conduit for gamified investments in the emerging decentralized web, becoming

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