Colorado Football Head Coach Deion Sanders, commonly referred to as “Coach Prime,” has turned the school’s abysmal football program — which went 1-11 last year — into one of the most watched teams in all of college football this year.
The team’s most recent game — a 43-35 win in double OT on Saturday — drew a staggering 9.3 million viewers, making it the most-watched late-night college football game in the history of ESPN, the network said. The game had a peak of 11.1 million viewers.
Despite the game not ending until 2:30 a.m. on Sunday morning, it was still “ESPN’s fifth-most-watched regular-season game ever on the network for any time slot,” the network said. “That broadcast window for ESPN college football averaged about 1.7 million viewers last
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