Democratic Party presidential candidate Michael Bloomberg, the former New York City mayor, reportedly instructed his team on Tuesday to rapidly increase the amount of money that he is spending on advertising and to add thousands of new paid staff to his campaign after Democrats dropped the ball during the Iowa caucuses last night.
“Mr. Bloomberg, the former New York City mayor whose campaign is fueled by a multibillion-dollar personal fortune, conferred with advisers on Tuesday morning about the muddled results in Iowa,” The New York Times reported. “Encouraged by the murky outcome, Mr. Bloomberg authorized his campaign team to double his spending on television commercials in every market where he is currently advertising and expand his campaign’s field staff to more than two thousand people, strategists involved in the conversations said.”
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