Former New York City Mayor Mike Bloomberg spent about $1 billion on his own 100-day failed presidential campaign, and now he’s planning to use his financial acumen to make sure Florida doesn’t vote for President Donald Trump.
Bloomberg announced Sunday that he would spend up to $100 million in the Sunshine State on behalf of Democratic presidential nominee Joe Biden, allowing Biden to spend his resources on other battleground states, Politico reported.
“The infusion of cash comes as polls indicate a tightening of the race between Trump and Democratic nominee Joe Biden, who are deadlocked in a recent Marist Poll, and as Floridians start voting by mail at the end of the month,” the outlet reported. “Biden’s support among Hispanic voters is in double digits yet remains relatively low for a Democrat who wants to carry the state according to surveys of Latinos in Florida and Miami.”
Bloomberg’s money will be spent on digital and TV ads, and “communicating with Hispanic voters will