Multinational media and entertainment conglomerate, WarnerMedia, is joining the blockchain gaming ecosystem via its subsidiary, Turner Sports.
The company, which is responsible for sports broadcasts on channels such as TBS, TNT, and TruTV among others, recently announced “Blocklete Games”; a platform which will allow players to collect, train, trade, and compete with digital athletes while earning cash prizes.
This is all made possible through the implementation of non-fungible tokens, or NFTs — crypto tokens that are each verifiably unique, despite being issued under the same specifications as other tokens of their kind.
Fans who join Blocklete Games will be able to own digital athletes, called “Blockletes”. These players can be bought and sold through the gaming brand’s open marketplace platform. Thanks to their status as Ethereum tokens, each Blocklete has a special signature which ensures every player is one-of-a-kind.
Turner Sports also announced the platform’s first game, “Blocklete Golf” — a simulation game that offers NFT-backed “Blockletes” golfers.