One of the oldest exchanges in the crypto space recently announced that it would be ramping up efforts to reach more users in the United States.
In an announcement from Bitstamp today, the crypto exchange said it would be launching a marketing campaign in the U.S. aimed at educating retail investors about crypto following significant growth in the first quarter of 2021. As part of these efforts, Bitstamp said it planned to triple the number of people in its U.S. team and grow its customer support team by 50% in 2021.
Bitstamp CEO Julian Sawyer told Cointelegraph said the firm began to see increased levels of interest from retail investors and U.S. financial institutions in 2020 while claiming other crypto exchanges were “struggling with uptime and customer support.” He said that the firm’s security, transparent fees, and infrastructure would give the exchange an edge against any local competition.
“Crypto is the fastest growing segment of financial services and we intend to