Decentralized exchange aggregator 1inch has partnered with an animated series which pokes fun at start-ups in a Silicon Valley-like setting.
In a Friday announcement, 1inch said it would be sponsoring the non-fungible token, or NFT, series Take My Muffin in addition to providing its technical expertise for the show and introducing team members to projects in the decentralized finance, or DeFi, space. The series follows the exploits of a team of creatures attempting to get startup projects off the ground — with general wackiness and blockchain-based solutions aplenty — and is scheduled to be released in the first half of 2022.
“A partnership of this kind comes as no surprise,” says 1inch co-founder Anton Bukov. “Take My Muffin was financed by the crypto-community from the very beginning, it’s actually the very first crypto-funded animated series.”
According to 1inch chief communications officer Sergey Maslennikov, Take My Muffin plans to integrate the exchange into the show’s plot starting from the first episode. As a